Whiskies: Indian brands in high spirits

Indian whiskies, which were unaffected by the
recession, have now emerged as new power brands in the global arena. The
millionaire brand list is dominated by India with six whisky brands figuring in
the list of world’s top 10—Bagpiper, McDowell No.1, Officer’s Choice,
Original Choice, Royal Stag and Old Tavern. Johnnie Walker, Jack Daniel’s,
Ballentine’s and Jim Beam are the other brands in the list.

Officer’s Choice, at fourth position, is the latest entrant in the
list. While Bagpiper and McDowell No 1 sit pretty at No. 1 and No.3,
respectively, Johnnie Walker occupies the No 2 slot.

cheers to that!


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